Privacy Policy

PLAYX Co., Ltd. (“PLAYX”, “we”, “our”, or “us”) respects your privacy and is committed to protecting your personal information.

This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit the PLAY FRIENDS™ website, mobile applications, games, online services, social media channels, and other digital platforms (collectively, the “Services”).

By using our Services, you agree to the collection and use of information as described in this Privacy Policy.

We may collect the following categories of information:

Information You Provide

• Name
• Email address
• Username
• Profile information
• Customer support requests
• Survey responses
• Contest or event registrations
• Communications with us

Information Collected Automatically

When you use our Services, we may automatically collect:

• Device information
• Browser type
• Operating system
• Language preferences
• IP address
• Pages visited
• Session duration
• Clickstream data
• Cookies and similar technologies
• Crash reports
• Performance analytics

Information from Third Parties

We may receive information from:

• Social login providers
• Analytics providers
• Advertising partners
• Payment providers
• App stores
• Other publicly available sources

We use your information to:

• Provide and improve our Services
• Create and manage user accounts
• Personalize your experience
• Respond to customer support requests
• Send service notifications
• Deliver newsletters (with your consent where required)
• Improve website performance
• Detect fraud and abuse
• Protect users and our Services
• Comply with legal obligations
• Develop new products and features

Some PLAY FRIENDS Services may use artificial intelligence (“AI”) to provide personalized experiences, recommendations, customer support, translations, content generation, or other interactive features.

Information processed by AI systems is used only for providing or improving our Services and is handled in accordance with this Privacy Policy.

PLAY FRIENDS creates family-friendly content.

If a Service is directed toward children, we will comply with applicable children’s privacy laws in the countries where the Service is offered.

Parents or legal guardians may contact us to request access to or deletion of their child’s personal information where required by law.

We use cookies and similar technologies to:

• Remember preferences
• Improve website performance
• Measure traffic
• Analyze usage
• Personalize content
• Enhance security

You may disable cookies through your browser settings. Some features may not function properly if cookies are disabled.

We do not sell your personal information.

We may share information with:

• Service providers
• Cloud hosting providers
• Analytics providers
• Payment processors
• Legal authorities when required by law
• Business partners involved in delivering our Services

All third parties are required to protect your information appropriately.

Your information may be processed or stored in countries outside your country of residence.

Where required by law, we implement appropriate safeguards to protect international transfers of personal information.

We use commercially reasonable administrative, technical, and organizational measures to protect personal information against unauthorized access, disclosure, alteration, or destruction.

However, no method of transmission over the Internet or electronic storage is completely secure.

We retain personal information only for as long as necessary to:

• Provide our Services
• Meet legal obligations
• Resolve disputes
• Enforce agreements
• Protect our legitimate interests

When information is no longer required, it will be securely deleted or anonymized where appropriate.

Depending on your location, you may have the right to:

• Access your personal information
• Correct inaccurate information
• Request deletion
• Restrict processing
• Object to processing
• Withdraw consent
• Request data portability
• Lodge a complaint with your local authority

We will respond to valid requests in accordance with applicable law.

Our Services may contain links to third-party websites, applications, or services.

PLAYX is not responsible for the privacy practices of third parties.

We encourage users to review their privacy policies separately.

We may update this Privacy Policy from time to time.

When material changes are made, we will revise the “Effective Date” and provide additional notice where required by applicable law.

Continued use of the Services after updates constitutes acceptance of the revised Privacy Policy.

If you have questions regarding this Privacy Policy or your personal information, please contact:

PLAYX Co., Ltd.

Privacy Officer

Email: contact@playxworld.com